Navigating the next wave of healthcare disruption
Earlier this month I had the privilege of listening in on Jason Hwang’s presentation to the Leadership Excellence Network. Jason is co-author of The Innovator’s Prescription, and his non-profit Innosight Institute recently completed a fascinating study of disruptive innovation in integrated delivery systems, sponsored by the Robert Wood Johnson Foundation.
I was particularly struck by Jason and colleagues’ observation that disruptions often don’t just foretell the loss of market share by market leads; they foretell their demise. In fact, it is the rare organization that survives multiple disruptive waves.
What these survivors have in common is that they not only recognize disruption as a normal part of evolution, they also actively pursue the disruption themselves, by setting up independent centers to develop and test new products, services, and entire business models – places the legacy organization can migrate to over time.
Findings from this research, including in-depth case studies of each of the integrated delivery systems they studied, are available on the RWJF website.